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Smokehound BBQ Logo Redesign
Smokehound BBQ is a catering and competitive BBQ competition team based in New London, WI. I was given the opportunity to update Smokehound's logo through freelance work from Fox Valley Web Design.
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The goals for this redesign was to update an existing logo and modernize it. Keeping a similar color palette and illustrative feel, like
their existing branding had, was important. The pig head is an icon used throughout their website as a secondary element versus being attached with their main logo, giving an overall simpler look.
Role: Graphic Designer and Illustrator
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